Advertising and Popular Culture

Advertising and Popular Culture
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162
By:"Sammy Richard Danna"
"Business & Economics"
Published on 1992 by Popular Press

Advertising and marketing scholars offer some of their most instructive, stimulating, and entertaining works on subliminal perceptions in advertising; nineteenth-century trade cards; T-shirt messages; advertising in the twenty-first century ...

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Advertising and marketing scholars offer some of their most instructive, stimulating, and entertaining works on subliminal perceptions in advertising; nineteenth-century trade cards; T-shirt messages; advertising in the twenty-first century; and the changing male image in advertising.

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